After your bankruptcy filing, get discovered (and rich!) with Kickstarter.com

David Pogue, personal-tech columnist for The New York Times, states that 2013 is the year of the “smart watch” in his “State of the Art” column entitled “Dick Tracy, Your Watch Is Ready, Almost”, published February 27th.

The apparent market leader in “smart watches” will be the Pebble Watch. The next products to challenge for the lead will have names like the Cookoo, I’m Watch, Meta Watch, Casio G-Shock GB-6900 and Martian.

Come on! What does a discussion of new “smart watches” have to do with a bankruptcy blog? It has lots to do with bankruptcy!

First, every single one of the “smart watch” products have something on common, says Mr. Pogue. The concept behind each prototype was first floated on Kickstarter.com, a website where people with an idea seek donors who would contribute to their prototype.

Second, if you have an idea for something like the smart watch and you file for bankruptcy, what happens to your idea? Can your idea be taken away from you as intellectual property to be sold with the proceeds distributed to your creditors? If you have an idea, when should you post it on Kickstarter.com for funding requests?

The answer is “yes”, you can lose rights to your great ideas in bankruptcy. Your idea can be taken away by the bankruptcy court trustee and sold to the highest bidder. So if you are on to something big like the “smart watch” at the same time you are struggling with debts, you might want to file for bankruptcy before you do any significant marketing or development work on your invention, and you should certainly file for bankruptcy before you ever post your idea or invention on Kickstarter.com.

Could an idea of yours find funding on Kickstarter.com and even lead to post-bankruptcy riches if you are “discovered” by the right people? Very possibly yes, as Kickstarter.com does not limit participation to technology and physical inventions, but welcomes performance artists, musicians, authors, and fashion designers. Kickstarter.com wasn’t established just to help inventors to make money by finding a financial backer to buy your idea. Kickstarter.com may enable you to develop something of benefit to humankind that you otherwise would not have the resources to pursue. It is a platform for sharing ideas and for connecting ideas with crowd sourced funding.

Don’t discount your ideas. Even seemingly weird ideas might find funding on Kickstarter.com. Venture capitalists and Fortune 500 companies now regularly scan Kickstarter.com to find promising ideas and concepts that they might fund and develop. This is how the “smart watch” idea was discovered, says Mr. Pogue.

Check back soon for part two of this blog post that will include actual success stories from Kickstarter.com and more great ideas!

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